Last updated: 9 May 2026. By using WhatAReply you agree to these terms — they're short on purpose.
These terms are an agreement between you (the "Customer") and WhatAReply Inc. ("WhatAReply"). They apply when you sign up for an account, use the service, or send messages through it.
You can use WhatAReply to communicate with people who have opted in to receive messages from your business. That's it — opt‑in is non‑negotiable.
You may not use WhatAReply to:
Breaking these rules will get your account suspended. We'd rather not, but we will.
WhatAReply runs on top of the WhatsApp Business Platform. You also have to follow Meta's WhatsApp Business Policy and Business Terms. If Meta suspends your sender, your service may be paused.
You own your contacts, messages, templates and any other data you put into WhatAReply. We hold a limited licence to host and process it solely so we can run the service for you.
How we handle data is described in our Privacy Policy and, for business customers, the Data Processing Addendum.
We aim for 99.9% uptime on Starter and Growth, 99.95% on Business. Stuff sometimes breaks — when it does, we publish updates on status.whatareply.com and write up an honest post‑mortem.
WhatAReply is provided "as is". We do our best, but we can't guarantee the service will be uninterrupted or error‑free, that AI replies will always be correct, or that Meta won't change their rules.
Our total liability under these terms is limited to the amount you've paid us in the 12 months before the claim. We're not liable for indirect or consequential damages (lost profits, lost data, etc.) to the maximum extent allowed by law.
If we change these terms in a meaningful way, we'll email you at least 30 days before the change takes effect. Small fixes (typos, links, clarifications) we may publish without notice.
These terms are governed by the laws of Delaware, USA. Either of us can bring a dispute in the federal or state courts of Delaware.
Email legal@whatareply.com. We try to reply within one business day.